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Planning for the End of the Continuous Coverage Requirement: A Communications Toolkit for States

This extensive report provides a communications planning guide and template communications resources designed to support state Medicaid agencies as they prepare for the upcoming end of the continuous coverage requirement. Developing a communications plan that reflects this goal will be essential to sharing clear, concise, and compelling information with Medicaid/CHIP enrollees and other consumers so that they know the steps they need to take, when to act, and what to do to maintain coverage.